Why in the hell would a company sponsor an event at a whim, with no real knowledge of who they are ACTUALLY sponsoring, why they are sponsoring them, where the money is going and so on. Red bull is a business, and a god damn smart media company if you've watched some of their productions. Their response is not to say "we are never ever going to sponsor paintball, so feck off". You need to read it as, "we're not sponsoring this because we know nothing about it".
First off, any of you who think you go and blatantly ask for sponsor money, you have no idea how sponsorship works. It isn't some one sided deal, it's a mutual agreement of why you can do for them, and they will do for you. This 'request' is terrible at achieving that. Not only is it poorly written, but it creates no basis for any of the reasoning behind the request. It's a stupid, and overly simple request based off of heart strings.
Gib us moniez, it's for gud cause.
If you want professional relationships, act the part.
If you want to be taken seriously, and want to have sponsors for your events, you need to put a hell of a lot more time and effort into your request than what is in that e-mail. You need specific times, dates, what it is, why it is, what it's for, who it's helping, what percentage of the funds raised those people are getting, and tons of other info like that. On top of that, you also need to explain why it's a good idea for that company to sponsor you. What you can offer them in return for what they'll give you.
Sponsorships work both ways, it's not all gimme gimme gimme, you have to articulate what that company will get in return for their investment.
Anybody who is boycotting Redbull because some Joe Schmo can't bother to articulate his proposal well or actually put some effort into his request, and make himself appear to be reasonable or professional, then those people really need a swift kick in the butt and need to see how reality works.